When it comes to your online presence, it’s important to use a variety of vehicles to communicate with your target audience. Although free social media tools are an excellent way to supplement your marketing efforts, you don’t own or control the management of these platforms. If Facebook, Twitter, LinkedIn, or YouTube disappear from the internet tomorrow (don’t panic! We said “if”!), you’d lose all of those connections you worked so hard to gain. It is important to capture those individuals onto a medium you have control over and access to in a meaningful way. Enter Email Marketing, one of the most powerful tools in your online brand arsenal.
Email Marketing Strategies
With email marketing you have control and direct contact. And pairing email marketing with social media gives you even more of everything. Let us help you harness the power of email marketing and convert those social media connections into subscribers and customers.
We understand how to create an effective Email Marketing Strategy specific to your business. We’ll help you build targeted subscribers, plan effective Email Marketing campaigns, create and use segmented subscriber lists, and get measurable results. We recommend tools that allow you to see who is engaging and from where, and evolve your Email Marketing Strategy accordingly.
If you’re not using these tools already, in an effective and measureable way, let us show you how your business can implement a savvy Email Marketing Strategy.
What you’ll get:
- A user friendly dashboard with one of the most effective email marketing software solutions around.
- Beautifully designed email marketing templates which you can personalize and send to as many subscribers as you like, as often as you like.
- Testing support of your email campaigns in all of the major email clients before sending.
- Easily managed subscriber lists.
- Powerful analytics with actionable reports so you can adjust your campaign’s strategy as needed.
- Auto-responders and personalization tools.
- Market Segmentation Tools
- Visibility to opens, clicks, subscribers, forwards and a whole lot more!
- Flexible payment options: pay only when you send a campaign, or pay a flat monthly fee based on campaign volume and number of subscribers.
- Ability to publish email marketing campaigns to social media.
- Ability to store campaigns for future editing or distribution.
- Integration of a sign up widget/button to your website.