Our Christmas Message Ever wonder what we do here at Original Ginger? Well, it’s not just marketing and branding, though we always think ‘original’ when it comes to promoting your business. In 2017, we had a busy year, and didn’t we love it! We had lots of intriguing projects to work on, below are just a handful of the different ways we’ve helped local businesses grow. But we also introduced some big new offerings, especially for our small business clients: web content tutorials, website optimisations, Video Packages, Small Business Quick … [Read more...] about The 12 Best Days for OG: A Look Back at 2017, Our Highlights and Success Stories!
As a special gift to you this holiday season, we’d like to share a little bit of Original Ginger with you and your family. Here’s some of the Team’s Favorite Holiday Recipes! Yes, we’re revealing the secrets of our yummy success – this time, not in marketing and branding, but what Santa loves best – a delectable round of homemade Christmas treats. Team Member: Trisha, Creative Designer What She Loves About Working For OG: I absolutely love working for Original Ginger! The projects and work are fun and creative; but the greatest part … [Read more...] about Our Favourite Holiday Recipes
If it’s time to finally take your emails off the launch pad and kick them into a new orbit, you’re in the right place. This go-to guide is your step-by-step list of best practices for designing emails that engage, interest and incent action with your readers. Cosmic Copy A Superior Subject Line Highly undervalued, the subject line is your most critical component in the journey. So, let’s spend a bit of time on this. Your subject line is the very first thing your customer reads. Slip here, and you’ve lost them forever. Make it engaging … [Read more...] about Turbo-Boost Your Emails: Create Unstoppable Clicks
Ah, rainy days, what to do with them in Greater Vancouver? People retreat to their homes and what do they do? They go online. That’s where more and more customers are doing their shopping. So, if you don’t want to lose out on customer traffic, maybe it’s time to assess that website of yours? Is it up to date with your latest posts or product info? Do your images need some refreshing? Let’s not forget e-commerce capabilities. If you have something to sell, what about creating coupons or setting up free shipping? If your website needs some … [Read more...] about Get ‘Web-ucated’ about WordPress and Ecwid through Our Brand New Learning Centre
If you've taken a peek around our website, you may have noticed that orange looks really good on us. The Original Ginger team designs beautiful custom marketing and branding solutions for our clients with every colour in the rainbow, but when it comes right down to it, we just can't resist our signature shade. Autumn leaves and ripe pumpkins are perfect examples... and they make a picture perfect setting for our super fun yearly OG Family and Friends event. Just look at all that glorious ginger! We're huge fans of Aldor Acres Family Farm; … [Read more...] about We Paint the Town Orange at our Annual Original Ginger Family and Friends Celebration